How to Define Your Company Culture | Employer Blog

Take care of the people who help you take care of the business.

Culture. It’s a word that’s often referred to when talking about human resources. Whether you’re a small business or a large corporation, culture is part of what makes a successful workplace. Your culture reflects who you are as an organization, from your core values and beliefs, to how you share and promote these with your employees.

What defines a good company culture? It’s the people and the things that make them motivated to come to work everyday. It’s about loving every day of the work you do and that’s what we, at Peninsula, believe defines a good culture.

What defines your company culture?

Your company’s culture describes the personality of your business. It’s important to cultivate a work environment that showcases the unique values, behaviours, and practices that define who you are as a company.

If you could describe your company culture in three words, what would they be? Think about these words when defining and continuously building your company’s culture:

  • Innovative
  • Engaging
  • Results-Oriented
  • Challenging
  • Dynamic
  • Flexible
  • Educational
  • Respectful
  • Personable
  • Collaborative
  • Open
  • Transparent
  • Balanced
  • Appreciative
  • Diverse
  • Growth

As a small business owner, having a strong company culture is a major driver of growth, performance and valuation; it motivates people, promotes a collaborative mentality, encourages productivity, and in turn, maintains high morale. This is all part of the foundations of success. It’s about building a high-performance culture.

How can you create the right workplace culture?

Having the right company culture means something different to every business. What are the elements that make up your company? Do you have a focused strategy to get there?

You can start with five key elements:

  1. Hire the right talent
  2. Be transparent
  3. Establish a learning culture
  4. Create opportunity
  5. Celebrate all the wins, little or big

Start with Peninsula, your team of HR experts.

Speak to an HR expert to learn about building a solid foundation with a high-performance culture for your business. Call Peninsula’s 24 hour advice line, dedicated to employers like yourself – 1(833) 247-3651. We’re here to help you.